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visual advocacy : reading : graphic authorship response

visual advocacy : reading : graphic authorship response
September 22, 2014 nick howland

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Graphic Authorship

notes

“authorship may suggest new approaches to the issue of design process in a profession traditionally associated more with the communication than the origination of messages.”

authorship can serve to legitimize certain issues

what is an author? 

– “The person who originates or gives existence to anything.”

– “director, commander, or ruler.”

can you gain information about the author from their materials?

many early works excluded the author’s name, they were believed to be discovered truths.

do you think a work need to have an author? or only certain creations?

Nowadays authorship is directly related to credibility.

should it mater who the author is? 

the relationship between designer, client, and design firm also muddies the authorship

In design, is the author more important or is it the message? 

what creations need an author? 

Andrew Sarris believes there are three main points to becoming an auger: technical expertise, have a stylistic signature that is demonstrated over the course of several films, and most importantly, throughchoice of projects and cinematic treatment, demonstrate a consistency of vision and evoke apalpable interior meaning through his work

With some work, the artist creates a work for the viewer to interpret.

In this instance, where does the audience fall within the definition of authorship? 

Should the voice of the work be the author? 

When a director creates a remake of a film that is based on a book, the authorship is again muddied.