©2020 Built with love by Nick Howland.

The Man Class

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[the man class branding]

client :kcai visual advocacy class
software : adobe illustrator, adobe photoshop, adobe indesign, keynote, 
categories : rebranding, web design, poster designinteractive design

 

The Man Class aims to instruct males on what it is to be men (through a 12 week course) in the hope that it can better them as individuals, which in turn will better the community around them. One of the major problems facing The Man Class is an overall lack of public awareness as well as a lack of funding. Jodi Brewer and myself decided that the best way to combat these issues were to create a new brand for the movement, one that would include a new logo, business cards, letterhead, website, and other collateral materials. Our goal when creating this system was to give such a strong movement an accurate voice, represented visually. We did so through utilizing Rodney’s strong quotes as well as visually-arresting black and white photography with various handwriting; the hand-writing representing the different voices of the neighborhood this movement and the people in it reside in.

Rodney believes that the only way to strengthen a community is through it’s members. Our hope is that this system not only raises awareness and funds for the Man Class, but inspires people to make a difference, however small it is.

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Stationary

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Posters

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Stickers & Magnets

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Apparel

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Social Media

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Website

Visit the full site here. 

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